“Tips for Starting a Business After Layoffs: Advice from IPB University Experts”
Recent layoffs across Indonesia have raised significant financial concerns for many individuals. In response to these challenges, experts from IPB University have highlighted the potential of entrepreneurship as a means of establishing economic stability.
Entrepreneurship as a Solution
Dr. Tjahja Muhandri, a lecturer focused on micro, small, and medium enterprises (MSMEs) at IPB University, suggests that starting a business may be a practical option for those who have recently lost their jobs. He emphasizes the importance of selecting a business model that identifies a clear target audience. Dr. Muhandri advises potential entrepreneurs to prioritize viable products or services over fleeting trends, noting that if food products are chosen, they must not only be appealing but also maintain consistent quality.
Understanding the Risks
However, Dr. Muhandri warns that entrepreneurship involves inherent risks. He advocates for a mindset characterized by intent, determination, and a rational approach toward potential losses, asserting that such an outlook can lead to success in entrepreneurial endeavors.
The Importance of Networking
Networking is also deemed essential by Dr. Muhandri. Engaging with fellow entrepreneurs and participating in both online and offline communities can provide valuable insights, allowing individuals to learn from the experiences of others in the business environment.
Skills Necessary for Success
In addition to the necessary hard skills, such as understanding processes, sourcing materials, and implementing effective marketing strategies, Dr. Muhandri highlights the significance of soft skills, particularly effective communication.
Advantages of Entrepreneurship
The advantages of entrepreneurship include flexibility in time management, the potential for unlimited income, fostering independence, and enhancing decision-making capabilities. This guidance from IPB University experts aims to support those affected by layoffs in considering entrepreneurship as a viable path toward financial recovery and personal growth.
Original source: IPB University News.
