Why Do Alumni Matter?
Alumni can create tremendous value for the colleges and universities from which they graduate. Successful former students can provide a powerful form of testimonial on behalf of an institution’s brand, offering positive word-of-mouth attention, social media presence, and the type of visibility that juices recruitment and application rates. And this is to say nothing of the financial benefits that come with a reliable donor group and an inbuilt fanbase for your athletics program.
But the value of a strong alumni association actually goes a lot deeper than that. Alumni can also be a rich source of opportunity for members of the student body. That’s exactly why Academic Influence places so much importance on alumni achievements in our ranking algorithm. We believe the success of a university’s alumni can be a meaningful predictor of the opportunities that await you in a given educational community.
To read more : Academic Influence