Society & Sustainability

Jesselton University College Conducts “Effective Communication in Hospitality” Training for Persons with Disabilities (PWDs)

KOTA KINABALU, February 13, 2025 – Jesselton University College (JUC) successfully conducted a specialized four-day training program, “Effective Communication in Hospitality,” from February 10 to 13, 2025, designed exclusively for Persons with Disabilities (PWDs) who aspire to build careers in the hospitality industry. This initiative reflects JUC’s commitment to inclusive education and workforce integration, ensuring that individuals with disabilities receive the training and support needed to thrive in professional hospitality environments.

 

The program was developed in collaboration with industry experts and organizations advocating for equal employment opportunities for PWDs, addressing the unique communication challenges they may encounter in the hospitality sector. By equipping participants with practical communication strategies, customer service techniques, and conflict resolution skills, the training aimed to empower PWDs with the confidence and competence to excel in guest-facing roles.

 

Over the course of four days, participants engaged in interactive workshops, role-playing exercises, and hands-on learning activities tailored to their specific needs. The training covered verbal and non-verbal communication techniques, active listening skills, handling guest inquiries and complaints, and adapting service interactions to diverse customer needs. Emphasis was placed on accessibility in hospitality, ensuring that PWDs are well-prepared to work in hotels, restaurants, tourism centers, and other service-related industries.

 

One of the key aspects of the training was building confidence in workplace interactions, where participants learned how to navigate guest engagement, teamwork, and professional etiquette while addressing barriers that may arise due to their disabilities. Trainers also provided guidance on using assistive communication tools and technology to enhance accessibility in hospitality settings.

 

Participants expressed appreciation for the training, highlighting its practical approach and real-world application. Many acknowledged that the program gave them the skills and confidence to pursue career opportunities in hospitality, reinforcing their ability to communicate effectively with guests, colleagues, and employers.

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Jesselton University College

Jesselton University College (JUC) is a leading private higher education institution based in Kota Kinabalu, Malaysia. Committed to academic excellence and social impact. JUC was recognized among Malaysia’s Top 17 Institutions for Quality Education in the Impact Rankings.

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